| THINGS TO CONSIDER
GROUP OR INDIVIDUAL PORTRAITS?
Your portrait may involved portraying multiple subjects. Some clients
prefer multiple subjects in one portrait and others prefer individual
portraits for each subject. The advantage of a group portraits is
that the possibility to show a relationship. Whereas individual portraits
allow each subject to later own their own portrait.
MOOD & PURPOSE OF THE PAINTING
The ultimate purpose of the painting is the first thing to consider
Generally, corporate and official portraits occupy a more narrow range
of mood with the subject usually depicted in business attire or a
uniform, though this is not always the case. A family portrait normally
allows a wider range of possible clothing and settings and could be
casual to very formal. Though an outdoor portrait often tends to be
informal, this is really influenced by the choice of clothing. Regardless
of whether the portrait is formal or informal, avoid loud prints and
choose classic attire that does not distinctly place the portrait
as painted in a particular era.
Mood is affected by clothing, setting, facial expression, body position
and medium. Generally, pastel portraits are considered more informal.
Lastly, after the portrait is completed, the choice of a frame will
also contribute to the overall mood.
STYLE OF PAINTING
Each artist has their own unique style. As you browse through the
artists, you will get a feeling of what styles most attract you.
AMOUNT OF FIGURE IN PORTRAIT AND OVERALL DIMENSIONS
Though these are things to consider in the early stages, the final
dimensions are often determined once the artist arrives for the preparation.
Or, you may initially decide on a 3/4 figure, then as a result of
working with the artist, decide you prefer a full figure. If there
are multiple subjects in the portrait, depending on their placement
in relation to each other, one might be full figured or 3/4 and another
might be 1/2 figure or bust, such as when standing behind a chair.
Sometimes a client already has a frame, such as a family heirloom
or antique they've purchased and the portrait must fit this frame.
BUDGET FOR THE PROJECT
Some projects have a very specific budget from the start and cannot
vary. For others, a range is acceptable, giving the artist more creative
freedom. Let us know your needs in this area. Be aware that expenses
such as artist travel and accommodations while visiting the client,
crating, shipping, insurance, framing, and any applicable sales tax
are generally not included in the fees and are billed to the client.
Generally, pastels and charcoal or graphite drawings are less expensive
and also less formal. Be aware that these portraits when framed are
under glass. Oil paintings will have no glass when framed and are
generally considered more formal.
Most artists will give recommendations for framing style. Some have
a relationship with one or more framers and will be able to recommend
and/or offer framing through them before the painting is delivered
or you can handle the framing yourself. Depending on your choice of
frame, it could ran from several hundred dollars to several thousand
dollars and some hand-carved, gilt frames or antiques might run many
thousands of dollars.